Your business is only as successful as the number of customers or clients you can persuade to try your products or services. With that in mind, now is the perfect time to set up your Facebook (FB) business page, if you don’t already have one. Your FB page will introduce you to networking opportunities and an entirely new customer base. The Huntington Township Chamber of Commerce on Long Island, NY, offers education and training programs to help grow your business. Read on to learn how you can easily create an FB business page with your computer or mobile device.

Networking Opportunities: What You’ll Need to Do to Create a FB Business Page

1. Name Your Page

To get started, give your page a name. It can be your business’s name or some other recognizable title will help people find you. When that is finished, the About section is the area where you inform the public about your company and what you offer.

2. Upload a Profile Photo

Next, select profile and cover photos from your files that best illustrate your business. You might decide to use your logo for the profile and a picture of your products or store for the cover photo. If you’re running any special sales or marketing, use it as your profile photo. You can change the images whenever you choose.

3. Call to Action

After you take care of the images, add a call-to-action button to ask visitors to your page to view your website or other social medial accounts or visit your physical store location. The call-to-action button can be added simply by clicking on a few icons, as directed.

4. Publish Your Page

Once you finish, you’re ready to publish. When you want to change information, you can do so in the Settings tab. Begin promoting your business right away by posting actively to pique the interest of visitors to your page. Turn on Facebook messenger so you can have conversations in real time and form networking opportunities with your visitors.

5. Check Analytics

Find out how many people are visiting your page and reading your posts by clicking on “Insights” at the top. The tool will help you measure traffic and figure out which posts are most effective in attracting attention and “Likes.”

Creating your Facebook business page is a great way to develop networking opportunities. Contact the Huntington Township Chamber of Commerce to discuss their training and economic development programs. Call (631) 423-6100 or visit them online for more information about their resources and community engagement events to help move your business forward.