Local business events provide numerous—and potentially profitable—networking opportunities. By forming new relationships, you have the opportunity to grow your business or career in both short and long-term scenarios. However, making a lasting impression isn't always as easy as it seems. Get the most out of the gathering by following these professional tips. 

Do:

Ask questions. 

Self-promotion isn't solely about listing off your qualifications and experience. In many circumstances, impressing others requires listening to what they have to say. The simple act of showing interest in another person's ideas and experiences is often enough to make a positive impact. For optimal engagement, prioritize asking questions over making statements. 

Hand out business cards.

After meeting multiple people within a day, it's challenging for professionals to remember every name and business association they came into contact with. Business cards provide an excellent way to refresh their memory afterward.

Keep some on you to hand out at every event. Make sure that they showcase your name, job title, business, and contact details. A photograph isn't necessary, but it's a helpful touch. 

Don't:

Wait for others to approach you.

Time is valuable, so don't waste it standing around on the fringe at community events. Instead, make the most out of networking opportunities by being assertive and making unprompted introductions. While it can feel overwhelming to make the first move, taking the initiative can catch the attention of valuable contacts in the room. 

Be unprepared. 

Awkward silences don't make a memorable first impression. To help exchanges flow smoothly, prepare some questions and topics ahead of time pertaining to their business and the events of the day. Anytime the conversation dies down or is struggling, simply refer to your mental list to redirect it. 

Huntington Township Chamber of Commerce hosts a wide range of networking opportunities for local businesses year-round. Since 1925, the community organization has been dedicated to helping Suffolk County-based companies and professionals find success through a variety of initiatives. Learn more about how becoming a member can benefit your business online, and direct any questions to (631) 423-6100.