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Charity events require effective promotion, which can be challenging for non-profits working on a limited budget. Combine online methods and printing services for the best return on investment. Here are a few useful ways to spread the word about your event.

How to Effectively Promote a Charity Event 

1. Use Social Media

Social media is an affordable and effective tool that every non-profit should use. When developing messages, use concise language to keep your followers engaged. Include relevant pictures that will pique your audience’s interest.

When posting updates about your event, incorporate dates, times, and locations. It also helps to include a link back to your website so that followers learn more about the event. If you have a registration form, add the link to your posts. 

2. Launch an Email Campaign

printing servicesEmail marketing campaigns involve a few steps for a significant impact. The first email will announce the event, so it should be sent weeks before the big day. The second email serves as a reminder and allows you to discuss some fun activities and performances planned. The third and final email will urge readers to sign up before it's too late. 

3. Create Print Advertisements

Relying on online advertising alone means you’ll miss out on a huge section of your target audience. Work with a printing services company to create invitations, brochures, and information pages. Print ads offer a professional aesthetic. You can also create attractive posters and banners and hang them in areas where your target audience frequents, such as coffee shops.

 

When you need quality printing services, turn to Bestype Printing in Manhattan, NY, for effective designs and a fast turnaround. They’ll provide reliable results, whether you’re making invitations or designing a banner for a charity event. Visit the website to see their full list of services or call (212) 966-6886 to speak to a graphic designer.

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