If you own a business, it’s important to take advantage of every opportunity available to get your brand noticed. However, with countless marketing strategies to try, many companies often overlook the effectiveness of mailed communications. Taking the extra step to send the mailer in a custom envelope will help you make a positive impression with new and existing customers. Here are a few benefits this added detail offers.

Why Should I Use Custom Envelopes?

1. Increase Brand Awareness

Making sure consumers can easily identify your business is a top priority. Establish consistency and increase brand awareness by using a custom envelope with the same logo, font, and colors that are on the company's signage, website, and marketing materials. This visibility helps consumers remember you the next time they need the type of products or services your organization offers.

2. Demonstrate Creativity

Envelopes can be transformed from a simple, everyday office supply into an essential marketing tool. In addition to the logo, the envelope can feature several designs that represent your brand image and highlight your company's creativity. For example, you can select a different envelope size and use a premium paper option to create a unique product.

3. Stand Out From the Competition

Sending the same plain, white envelopes that every other company uses makes it challenging for consumers to differentiate your mail from competitors. Customized envelopes will keep your business in front of consumers between purchases and help build brand loyalty. Additionally, people are less likely to ignore mail when they recognize who it’s from.

If you want to elevate your mailers by sending them in custom envelopes, turn to America North Printers in Anchorage, AK. This shop has provided businesses with high-quality paper products and reliable laser printing services for over 40 years. They'll help you elevate your marketing collateral and showcase your brand's personality by providing crisp, professional pieces. View their products online, or call (907) 562-6416 to request a quote.