Shopping is an experience for many people. When they can easily navigate a well-designed, user-friendly website, they’re going to have a better time. In many cases, this could potentially affect their decision or ability to make a purchase. If you’ve set up web hosting services for an e-commerce website, check out the following user experience tips to ensure you create the best platform for your customers.

How to Create a User-Friendly E-Commerce Site

1. Choose the Right Web Hosting

Few things are as frustrating for online shoppers as slow webpages when they’re trying to shop and purchase items. When you have sufficient web hosting services, you can be confident users can move from product pages to products to checkout with minimal wait times. Popular hosting speeds measure between 150 ms and 120 ms page-load times, so look for a credible hosting service with a proven track record.

2. Use a Product-Focused Design

With e-commerce, the product is the showcase, so don’t add too many bells and whistles to the web design. Make sure the navigation system is simple and readily available in a top navigation menu and footer bar so that users never have to struggle to move to other pages. 

Grid systems are popular for organizing multiple products on pages, and banners are a great way to showcase deals without the advertisement taking up too much space on the page. Many web hosting services will offer templates to explore when building your site.

3. Be Mobile-Friendly

Many people do their shopping on their smartphones when they’re out and about, so a mobile-friendly site is crucial. Many web hosting services and designers have software that will adapt your desktop site to mobile view automatically. Double-check to see that text doesn’t take up too much space, that navigation is simple, and that products are still displayed neatly and clearly.

If you’re in the Wapakoneta, OH, area and searching for web hosting services, trust the team at TSC. They offer convenient, affordable hosting packages alongside their comprehensive telecom services. Since 1995, this telephone company has offered phone, cable TV, and high-speed internet for homes and businesses. Explore service packages on their website or call (419) 739-2200 to speak with a team member.