A business networking event can be a fantastic opportunity to find new clients or potential partners for your next venture. However, even casual get-togethers can be intimidating for many people, which can make striking up a conversation difficult. The following guide offers a few tips to help boost your self-esteem and make yourself more approachable so that you can connect and chat with other individuals within your industry.

5 Tips for Making Yourself More Approachable at Networking Events

1. Be Ready to Talk

Business networking events are all about meeting new people and building relationships. To make yourself more approachable, be ready to talk about your business and what sets you apart from your competitors. 

Prepare a short elevator pitch that highlights your unique selling points and be ready to answer questions about your products or services. This will show that you are confident and passionate about your business, making you more attractive to potential customers and partners.

2. Smile

A simple smile can go a long way in making you more approachable at networking events. It shows that you are friendly and approachable and can help to put others at ease. When you smile, you are also more likely to attract positive attention and make a good first impression.

3. Don't Cross Your Arms

Body language is a powerful tool when it comes to business networking. Crossing your arms can make you appear closed off and unapproachable, which can be a turn-off for potential customers and partners. Instead, keep your arms at your sides or hold a drink in one hand to appear more relaxed and open.

4. Wear a Nametag

Wearing a nametag is a simple yet effective way to make yourself more approachable at networking events. It allows people to easily identify you and your business, which can help to start conversations and build relationships. Make sure your nametag is easily readable and includes your name, business name, and job title.

5. Be Authentic

Finally, the most important thing you can do to make yourself more approachable at networking events is to be authentic. People can sense when someone is being fake or insincere, which can be a major turn-off. 

Instead, be yourself and let your personality shine through. This will help you to build genuine connections with others and set yourself apart from the crowd.

Since 1955, Greater North County Chamber of Commerce has been supporting businesses throughout St. Louis, MO. Their roster includes over 400 companies of all industries and sizes, and they regularly hold business networking events that give you the opportunity to grow. Visit the website to learn more about their services. Call (314) 831-3500 to speak to a friendly team member and learn more about the benefits of membership.