When first-time buyers envision their perfect home, they usually focus on the features of the property itself—such as the size, price, and style. While these characteristics play a huge role in real estate, agents should always know the immediate area as well. Here are a few ways that being a neighborhood-aware agent can help prospective buyers shop with certainty.

How Does Neighborhood Knowledge Help Homebuyers?

1. Provides Outlook on Property Value

The list price on a house should reflect the current state of the real estate market. For buyers, however, the anticipated value of the property may matter more.

A locally familiar agent can gauge factors that may influence the price over time. For example, future developments and emerging industries in the area may cause the property value to rise impressively. They can also identify a neighborhood’s history of foreclosures—a potential risk that a home’s value may drop.

2. Highlights Kid-Friendly Features

real estateReal estate agents may highlight nearby schooling options to show how young students will have access to quality education. They can also help parents find areas that offer family-friendly amenities, such as parks, libraries, and trails. With insight regarding local demographics, an informed agent can also pinpoint communities where other young families are likely to live.  

3. Demonstrates Convenience

When browsing houses, many buyers will want to avoid options that may end up making their everyday experiences more difficult. For instance, if an agent notes that a neighborhood’s traffic is hectic around rush hour, a nearby property may not be the best choice for a professional commute. On the other hand, properties that are close to grocery stores, doctors, retail shopping, and other resources will make it easy for families to get their needs met without having to stray far from home.

4. Pinpoints Alternatives

Prospective buyers will often fall in love with a neighborhood but not with the properties they’ve looked at. In these cases, a local agent can introduce alternatives in the area that fit the buyer’s price point and personal preferences.


When you want to develop a real estate career, turn to the agents at EXIT Realty Upper Midwest. Serving clients in Illinois, Iowa, Minnesota, North and South Dakota, and Wisconsin, this fast-growing team makes it easy for local professionals to serve their direct communities. As an agent with EXIT, you’ll have access to a wide range of resources that can help you find properties and close deals with confidence. To learn more about how this company’s business model can boost your residual income and expand your career opportunities, visit their website or call (651) 505-3570.