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When promoting an upcoming event, you may create a few posts on social media and hang signs around town. While these strategies help attract attention, installing a large banner outside the location grabs the eyes of many passersby. This gives people plenty of information in an easy-to-read format. Here’s a closer look at why you should consider ordering one for your next event.

Why Do you Need a Custom Banner for a Business Gathering?

1. Create an Eye-Catching Design

When you work with a professional graphic designer to create a banner, they can customize it to your exact specifications. This means you can brainstorm ideas and use many colors, graphics, and patterns, helping your event stand out and draw attention. Additionally, you can easily coordinate the sign with the company's theme or the purpose of the gathering so that you have a cohesive design. This demonstrates a sense of organization and encourages customers to trust you with their needs.

2. Increase Visibility

signs

When driving or walking down the road, many people may overlook signs on street corners, especially if there are several nearby. However, it’s difficult not to notice a large banner hanging near the street or along the edge of a building. Anyone who drives or walks by will naturally make note of your company’s name, logo, and message. Even if they are not actively reading the information, seeing the sign is enough to trigger their memory and increase their chances of attending the event.

3. Boost Excitement

Banners are associated with excitement, promising an opportunity to gather with loved ones and enjoy the fun atmosphere that the community has to offer. Therefore, hanging one near your business or event location boosts awareness of the gathering. People will see the vibrant colors and large lettering and automatically assume that they won’t want to miss out. The size alone could convince them to begin spreading the word and inviting their family and friends to attend.

 

If you’re considering a large banner for an upcoming event, contact Fay & Sons Signs in Columbia, MO. This locally owned business has more than 70 years of experience designing and creating beautiful graphics for businesses. Their in-house team works with an assortment of materials and can produce a banner that’s as unique as your company. Call (573) 449-6769 to start the process, and visit them online to see examples of their work. 

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