How Businesses in America will Thrive after the COVID-19 Crisis
America is a very different place than it was just a couple of weeks ago. When the COVID-19 virus first emerged, we were all told to wash our hands properly and follow typical guidance for stopping the spread of viruses. Now we’re told to stay at home. While there have been many crises over the years, this has changed life as we know it significantly, and all in a short space of time. It’s truly an unbelievable turn of events.
But as with any crisis, we will make it through the other side. The lessons learnt at this time will make us a stronger, more robust nation that’s better equipped for future challenges. Is this an optimistic way of looking at things? Absolutely not, it’s called realism. Here are just some of the reasons why.
1. Courage
In times of trouble, we have proven time and time again that we can make it through. No matter what the challenge, we have stepped up to do what’s needed to overcome. You can already see this in the way that our nation’s carers - our health care workers, emergency services, the armed forces and others all over the country are fighting the good fight.
Our business community is also getting involved, with perhaps an unprecedented amount of leadership and bravery at this time. Businesses of all sizes are joining together and working hard to do their bit to end this crisis. I’m a proud member of this community, and I’m awed by the support being shown. Together we’re strong and can achieve anything.
It has also been humbling to witness the courage and strength shown by the public. People are taking care of each other - checking in and going to great lengths to help those in quarantine or isolation. As I witness these heartening displays all around me, the words of President Franklin D. Roosevelt comes to mind: “Courage is not the absence of fear, but rather the assessment that something else is more important than fear.”
2. We can
As pioneers, we have built a strong and remarkable country, and will continue to go beyond. We have our incredible minds working hard to develop treatments to help those who are suffering, while also working towards a COVID-19 vaccine that will put an end to this virus.
And while scientists and researchers are working hard on behalf of us all, it’s important to salute the ordinary people who are stepping up to do their part. Jennifer Haller is a 43-year old mother of two from Seattle, and when asked why she volunteered to receive an experimental vaccine, she said: “I wanted to do something because there's so many millions of Americans that don't have the same privileges that I've been given. They're losing their jobs. They are concerned about paying bills, feeding their family. This was just something that I could do and that I wanted to do.”
3. Resilience
No matter the hardships that have befallen our nation, we’ve always come back stronger than ever. It’s not luck or chance that has got us here, it’s just how it’s meant to be. Throughout history, other nations haven’t fared so well, with disaster often following a period of decline. But not America.
We have always defied the odds to come back stronger than before. Our resilience is more than we know. We’re a nation that can adapt, makes change and gets results, raising the bar higher each time. It’s rooted within us, and we will no doubt overcome again.
What lies ahead
Our onward journey will not be an easy one; there are some tough times ahead. But it’s important to remember that we will do everything that’s needed to make it through. Our courage will make sure we do what’s right, and we can find solutions that will change things. And our resilience will make sure we come back from this stronger than ever. These are special traits that make America great. Together we will overcome, and triumph over this crisis.
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