In the age of digital portfolios, more entrepreneurs are focusing on web development to attract new customers and grow their network. While business cards are an important part of meeting new contacts and building your brand, they shouldn’t be the sole part of your networking strategy. Instead, they should be used as a complement to a strong online presence that guides potential clients to your website.

How Web Development Helps Your Business 

Tell Your Story

Aside from your contact information and title, how much does your business card really say about you? Rather than relying on your card to convey your message, an attractive website can help you showcase your skills more thoroughly. Once your new acquaintance looks you up, a personal website uses media, storytelling and testimonials to show them what you’re all about. This is also the perfect place to upload your portfolio or case studies on previous projects so potential new customers can learn more about your work.

Focus on Brand Awareness

Once they have your contact information, how can you turn an acquaintance into a new client? Focusing on web development gives you a way to keep in touch with customers and answer questions about your business. Contact forms, blog posts, and FAQ sections are just three ways that a website can expand your business and encourage new contacts to keep interacting with you.

Boost Credibility

In 2017, web development is no longer just an option—it’s a necessity. Building a personal website that business card recipients can visit will take your brand the extra mile. In fact, a 2015 study found that 84% of consumers believe small businesses with websites are more credible. If your business doesn’t have an online presence, or if your website isn’t beautifully designed, you are missing out on opportunities to expand.

Go beyond business cards and help your business get ahead with the innovative design services offered by AM Design Studio. Based in Flushing, NY, this company provides a wide range of printing and digital options to help build your brand and reach more customers. From web development to branding and logos, AM Design Studio provides exceptional solutions to suit any budget. Learn more about the services that they offer online or by calling (347) 732-9271.