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You always want to be able to offer your clientele fresh clothing options, which can be accomplished with a constantly evolving inventory of graphic tees. When it's time to create new T-shirts, there are proven strategies you can use to brainstorm a shirt design. These will help you come up with innovative ideas that your customers will like. 

How to Create New Shirt Designs

1. Stick to Your Branding

Always keep your brand in mind when coming up with new designs. You've worked hard to establish your brand values, so make sure your shirts always reflect that. You may have a color scheme you stick to, a lifestyle you promote, or themes (humor, surf, vintage, etc.). For a beach brand, for example, you might be inspired by surfer phrases or what you see when you walk down the beach. You likely won't make a shirt that features a cat or references country music, as these are less likely to fit your customers' lifestyles. 

2. Get Inspired

shirt design

Simply sitting down with a blank sheet of paper is an easy way to experience a creative block. Many artists get inspiration from the world around them. Browse Pinterest and Instagram, as seeing one design might give you an idea for something else. Go for a walk or visit your favorite shops and take pictures of anything that sticks out to you. You can then create a mood board for your design. 

3. Less Is More

The most successful shirt designs are simple, usually with a print on the front and plenty of white space around it. You can make the shirt stand out with a detailed design on the front and bold colors. 

4. Select Colors

Start a design with the T-shirt's color, then pick bold colors that will stand out from it. For example, use complementary colors that are opposite each other on the color wheel. You might also walk through a clothing store or browse Pinterest to find popular color schemes. 

 

Once you have the perfect shirt design, Honolulu Shirt Shop will bring it to life. This screen printing shop in Honolulu, HI, uses only the most advanced printers and ink in the industry for reliable results. Whether you have a one-time order or want to create a monthly contract, they can meet your needs and budget. Get started on their website or by calling (808) 847-0831.

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