As a business owner, you're often concerned with finding ways to increase brand awareness. Custom T-shirts from a local screen printing company, worn by both employees and customers, provide an efficient way to get your company's name noticed. Here are the benefits of screen-printed T-shirts if you're currently contemplating assorted designs for your business.

How Can Custom Shirts Help Your Business?

1. Advertise Your Brand

Custom T-shirts featuring eye-catching screen prints provide a cost-effective advertising source. While you have to pay more upfront for this service, buying in bulk saves more money in the long run, as you have more stock on hand to distribute to customers.

Everyone who wears your product provides passive advertising that alerts other consumers to your brand and its products or services. People can inquire about your business when they notice the unique design on a tee. This can sometimes be more effective than paid media marketing, as 92% of people are more influenced by recommendations from friends and family.

2. Make Your Business Stand Out

Screen printing creates detailed results that are more vivid than tees with heat transfer techniques. This method doesn't limit the colors you can select for a design since the thicker ink blends with the fabric instead of being applied to the thread.

Not only does the process provide a bold look that helps your custom T-shirts stand out, but it also allows for more creativity. No matter how elaborate your graphic is, a professional can paint over it through a mesh screen. The products will also be highly durable, making it possible to advertise your business for years.

3. Improve Company Morale

Team members who feel their employers care about them are more likely to be productive and happy, contributing to an efficient, positive workplace. Turnover rates are also low in nurturing work environments because employees have fewer reasons to quit.

Screen-printed shirts provide an inexpensive way to thank your team for their work. Include their names and job titles on the items to add a personal touch that your staff will love. They can even proudly wear their shirts during off-hours to give your brand more passive advertising.

When you need quality custom T-shirts that will help promote your brand, trust the experts at Honolulu Shirt Shop in Hawaii. The screen printing business provides local companies and sports teams throughout the state with one-time and contracted orders that guarantee original results. There is a minimum of 36 pieces per design. Call (808) 847-0831 today for a price quote, or review the online gallery for inspiration.