What Kind of Packaging Does Your Business Need?
Having attractive packaging is crucial for business, no matter what product you’re selling. It makes a strong first impression and influences how people view your product and company. Here are some common types of packaging your business should focus on.
3 Types of Commercial Package Design
1. Point-of-Purchase Displays
Point-of-purchase displays are used to draw attention to a product in an area where purchase decisions are made, typically close to the checkout area. Because the display is placed where customers make immediate purchase decisions, it should be eye-catching and appealing.
The setting also means that a lot of people will be observing the display, so make it count. A good point-of-purchase display will make a product stand out and will provide customers with useful information that will help with their purchase decision.
2. Plastic Packaging for Food
Food containers are essential because they protect the contents and maintain freshness. This wrapping keeps out air and contaminants and ensures that it reaches consumers in good condition while avoiding unnecessary waste.
With so many consumables on the market, businesses need to make sure their food containers and wrapping are appealing to customers. Now that 3D printing and computer-aided design are widely available, businesses can now create packaging that represents their product perfectly.
3. Acrylic Displays
Acrylic displays are used to present products in a stylish way. They are often found in department stores to present items such as electronic devices, cosmetics, or jewelry. Because acrylic is transparent, the packaging helps to draw attention to the product itself while making it look as attractive as possible.
Acrylic stands and displays add to the appeal of a product even though the stands themselves may not be noticed by customers. As well as helping your business to present products nicely, acrylic is also useful because it’s versatile. It’s sturdy, light, and portable, and can be molded into many different shapes.
Faro Industries in Rochester, NY, has been providing high-quality packaging to businesses since 1967. They offer custom plastic components, 3D printing, fabrication design, and prototypes, and they’re happy to advise customers on what works best. Other services include solvent bonding, silk screening, and hot air welding. To inquire, call (585) 647-6000 or visit their website.